 Our services and prices
Black Duck Marketing offers the salon industry a programme for 12 months of highly professional
email
marketing in all of the categories that you would need, plus we help you make emails the way that you reach
your clients more effectively ... cost wise, time wise and appearance wise.
Click here to see examples of email campaigns.
No clicking on attachments that may get distorted in transmission or from being opened by a different operating system…or that you might even forget to attach!
3 options for a 12 month
email communication
programme
| OPTION
1
$1750 per year
plus 5 cents per email contact sent (per email charge billed
quarterly)
|
1 x database permission and cleanup campaign
(see
notes below) |
8 x single theme promotional campaigns
of your choice
(Mother’s Day, Christmas etc.) |
12 x lapsed client campaigns (monthly) |
12 x birthday letter campaigns (monthly) |
52 x new client campaigns (weekly) |
OPTION
2
$2250 per year
plus 5 cents per email contact sent (per email charge billed
quarterly)
|
| 1 x database permission and cleanup
campaign (see
notes below) |
| 2 x newsletters |
| 6 x single theme promotional campaigns
of your choice
(Mother’s Day, Christmas etc.) |
| 12 x lapsed client campaigns (monthly) |
| 12 x birthday letter campaigns (monthly) |
52 x new client campaigns (weekly) |
OPTION
3
$2750 per year
plus 5 cents per email contact sent (per email charge billed
quarterly)
|
| 1 x database permission and cleanup
campaign (see
notes below) |
| 4 x newsletters |
4 x single theme promotional campaigns
of your choice
(Mother’s Day, Christmas etc.) |
| 12 x lapsed client campaigns (monthly) |
| 12 x birthday letter campaigns (monthly) |
| 52 x new client campaigns (weekly) |
All options are for 12 months.
Click here to see our payment plan.
It is important for you to read the terms and conditions relating to our services.
Additional single theme campaigns can be purchased.
Call us to discuss your requirements on 1300 79 76 74.
For large organisations we will customise a programme.
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Database permission and cleanup
campaign
This initial campaign consists of a very simple email to your entire email database
that tells them that in the coming year you will be in touch with them by email to
inform them of news, special events, offers and promotions. It asks them to
confirm that they are happy to receive your communications at this email
address.
It asks them to confirm their basic database details of address, phone, and
mobile. It also gives them the opportunity to opt out of receiving emails.
From this campaign you will receive reports of all aspects of the results including
how many emails were opened, how many remain unopened, how many bounced
back so that you can check and correct your database, who unsubscribed and so
on.
This means that you will start your marketing campaigns with as clean a database
as possible.
All options
include: |
Access to our large
(and growing) email template library, with the option to change
banners at any time. |
Email reminders sent to you (4 weeks out and 2 weeks out) in advance of
content and recipient list being due for newsletters. (For options 2 & 3). Keeps
you on the ball! |
Email reminder sent to you in advance of recipient list being due for your
lapsed client campaign. |
Email reminder sent to you in advance of recipient list being due for your
birthday letters. |
A print version of your newsletter emailed to you for printing and distribution
to non-email clients. |
A print version of your single theme promotional campaigns emailed to you for
printing and distribution to non-email clients. |
A user name and password to log on to the members area on our website for
access to banner selection for your campaigns, composing or editing text and
scheduling campaigns.
|
All sent by a Spam compliant system with ongoing management of
unsubscribers. |
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